"dataset_name": "marketing"
"description": "The following are multiple choice questions (with answers) about marketing.\n\
  \nQ: Although the content and quality can be as controlled as direct mail, response\
  \ rates of this medium are lower because of the lack of a personal address mechanism.\
  \ This media format is known as:\n(A) Care lines. (B) Direct mail. (C) Inserts.\
  \ (D) Door to door.\nA: Let's think step by step. We refer to Wikipedia articles\
  \ on marketing for help. Door to door marketing delivers non-addressed items within\
  \ all buildings within a geographic area. While it can control the content and quality\
  \ as well as direct mail marketing, its response rate is lower because of the lack\
  \ of a personal address mechanism. The answer is (D).\n\nQ: In an organization,\
  \ the group of people tasked with buying decisions is referred to as the _______________.\n\
  (A) Outsourcing unit. (B) Procurement centre. (C) Chief executive unit. (D) Decision-making\
  \ unit.\nA: Let's think step by step. We refer to Wikipedia articles on marketing\
  \ for help. In an organization, the group of the people tasked with buying decision\
  \ is referred to as the decision-making unit. The answer is (D).\n\nQ: The single\
  \ group within society that is most vulnerable to reference group influence is:\n\
  (A) The older consumer who feels somewhat left out of things. (B) The married women,\
  \ many of whom feel a need for stability in their lives. (C) New immigrants who\
  \ really want to assimilate into their new culture. (D) Children, who base most\
  \ of their buying decisions on outside influences.\nA: Let's think step by step.\
  \ We refer to Wikipedia articles on marketing for help. Children, who mostly based\
  \ their buying decisions on outside influences, are the single group within society\
  \ that is more vulnerable to reference group influence. The answer is (D).\n\nQ:\
  \ Which of the following is an assumption in Maslow's hierarchy of needs?\n(A) Needs\
  \ are dependent on culture and also on social class. (B) Lower-level needs must\
  \ be at least partially satisfied before higher needs can affect behaviour. (C)\
  \ Needs are not prioritized or arranged in any particular order. (D) Satisfied needs\
  \ are motivators, and new needs emerge when current needs remain unmet.\nA: Let's\
  \ think step by step. We refer to Wikipedia articles on marketing for help. Maslow's\
  \ hierarchy of needs, from the bottom upwards, are physiological (food and clothing),\
  \ safety, love and belonging needs, esteem, and self-actualization. Lower-level\
  \ needs must be at least partially satisfied before higher ones can affect behavior.\
  \ The answer is (B).\n\nQ: _____________ is a natural outcome when combining demographic\
  \ and geographic variables.\n(A) Geodemographics (B) Product differentiation. (C)\
  \ ANSOFF matrix. (D) Brand management.\nA: Let's think step by step. We refer to\
  \ Wikipedia articles on marketing for help. Geodemographics is a natural outcome\
  \ when combining demographic and geographic variables. The answer is (A).\n\n"
"group": "mmlu_flan_cot_fewshot_other"
"include": "_mmlu_flan_cot_fewshot_template_yaml"
"task": "mmlu_flan_cot_fewshot_marketing"
